Charles Schwab was in need of lively motion graphics for interior and exterior digital displays at branch locations in Boston and New York. We were asked to create digital animations in celebration of Lunar New Year 2019, the Year of the Pig.
The work needed to delight and entertain visitors and capture the attention of passersby. As the creative lead, I established the look and feel, created the illustrations, mapped out the storyboards, and worked with award-winning motion designer, Harriss Callahan, to bring it all to life. Once the main animation was complete, we reassembled the elements for digital displays and tickers in a variety of sizes.